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MTN Ghana holds Digital Music Conference for industry players | #MTNDMC19

The digital age has changed a lot of things in the entertainment industry. MTN Ghana took the opportunity to enable its customers including artiste managers, producer, distributors, marketers et al get first-hand information on how to use several tools and platforms available online to reach a bigger audience.

READ MORE: MTN Festival of Nine Lessons and Carols had Joe Mettle, Kuami Eugene, Patapaa, Adina, Kwesi Arthur, others sing their favourite Christmas songs

On Thursday, January 17, 2019, the company held the Digital Music Conference 2019 at Alisa Hotel-Accra, throwing invitation to all to attend. With speakers picked from different sectors of the industry. For online music publications, the company chose Fiifi Adinkra (CEO of GhanaNdwom), Jonilar, and Alex Abaka (Rufftown Records).

Also, Munay Chanetsa from South Africa, Abraham Ohene Djan (O.M Studios), and Piano Di Benedetto (Universal Music Africa) touched on the migration from the traditional way of music marketing to the digital age.

READ MORE: The 5th Season of MTN Heroes of Change launched – Here’s the schedule and how to nominate your hero 

The conference wasn’t just about long messages, musicians such as Pappy Kojo, Dada KD, Rex Omar and Yaw Sarpong entertained the audience with good music with coffee breaks for refreshment.

At the end of the conference, most of the attendees confessed to having learned a lot they will embed into their works as industry players.

More pictures below.

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Footsteps Ghana Is Hunting For The Next-Rated Female Musical Talent: Lady With The Mic

Female empowerment brand, Footsteps Ghana has announced its official talent hunt program dubbed Lady With The Mic. The brand draws its core values from creativity and diversity, hence putting in place the necessary structure and platforms to unearth the next big female musician from Ghana to the world.

Footsteps is teaming up with a recognized label like BBNZ and music distribution and marketing portal such as Aftown to prepare a wholesome package for the winner of the maiden edition. Also, an additional mouthwatering package is the chance for the winner to grace one of the biggest musical stages in the United Kingdom, Ghana Party In The Park. A festival organized for Ghanaians and other Africans living in the United Kingdom with big-name acts, the festival has a track record of exposing African entertainers to the UK audience.

At the launch on April 16, 2019, at the premises of BBNZ headquarters in Accra, Footsteps Ghana gave the criteria to qualify one for the audition as starting from age 16 and above, two auditions have already been held with more to roll out in the coming weeks. When selected, organizers will take the ladies through camping and grooming to understand every aspect of music before competitions will be held for the public to vote the winner.

Watch videos of the launch below.

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Keche Pens Managerial Deal With Golden Empire Legacy – A Career Booster

Often at times, the challenge for most musicians is the availability of money to execute the various project they have in mind both short and long term.

Music duo, Keche, a composition of Joshua Kojo Ampah and Andrew Kofi Cudjoe can let go a huge sigh of relief after the group penned a two year managerial deal with Golden Empire Legacy, a company founded and operated by Joana Gyan.

The aspect of the contract revealed to the gathering of media executives, pressmen and the business people from the business industry include, the company handling over a cash amount of 500,000 Ghana Cedis, one brand new Elantra cars to each member of the group and also two three-bedroom houses.

Speaking to the group after the signing, with a lot of excitement written all over their faces, both Joshua and Andrew were emphatic in their submission, stating the deal will go a long way to help carter for the several unreleased projects they have in their warehouse. Also, help stage international shows that will expose the brand more to Africa and the rest of the world.

Watch the interview below.

Nothing really changed from their previous management as the head of George Britton Records, George Britton will continue to handle their day-to-day activities but, will now have to work under Golden Empire Legacy.


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It’s Finally Here! Kidi Releases Official Trailer For ‘Sugar’ With Fella Makafui, DBK, Adjetey Anang, Mr Eazi, Others

Kidi is preparing to release a new album called ‘Sugar‘ but, the twist to this project is, he is picturing a bigger destination for it.

He has shot a movie bearing the same title in partnership with Fella Makafui, DKB, Adjetey Anang, Mr Eazi, Stonebwoy, the list is endless.

Signed unto Lynx Entertainment, the entire production looks in-house. He has released several hit songs including Adiepena, Say You Love Me, Thunder, Odo, Mr Badman et al.

Watch the trailer for Sugar below.

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